Restaurants & Retailers

Wholesale Partnerships

Consumers are choosing moderation. Retailers who stock sophisticated nonalcoholic options are poised to succeed in a rapidly-growing market.

Our Partners Enjoy

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Early market access

Stock a growing brand of handmade, top-shelf beverages with a unique Michigan focus.

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Launch playbook

Shelf talkers, recipe cards, social assets, and a sampling plan for opening weekend.

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Proven customer demand

The nonalcoholic category is growing quickly, and our flavor profiles convert the cocktail-curious and the sober-serious.

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Elevated ingredients

Michigan fruit, local herbs, and botanicals with culinary techniques that deliver real depth.

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Display ready

Compelling labels, modern design, and clear usage cues make merchandising simple.

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Ongoing support

Seasonal marketing collateral, one-pagers and staffed tasting events to help you pique interest

Our Cherry Negroni over ice, viewed from the top, with a rosemary garnish

Your Shelves Need Zero-Proof

Drinking rates in America are at an all-time low according to Gallup data. Since they began tracking in 1939, rates have come down from around 70% in the 70s and 80s to just 54% in 2025. 

Nonalcoholic beer, wine, spirits, and ready-to-drink cocktails (RTDs) sales neared one billion dollars in the US in 2024. In grocery stores and supermarkets, the market grew 27% from 2023 to 2024.

Globally, no-alcohol volumes rose 9% in 2024. In the US, the market is expected to grow at a volume CAGR of around 18% through 2028, approaching five billion dollars.

In fact, most buyers of nonalcoholic beverages still drink alcohol, they just do it less often.

Our Current Lineup

Cherry Negroni
Tart Montmorency cherry, bitter botanicals, and a warming finish that stands up in a rocks glass.

Roasted Blueberry + Basil Margarita
Slow roasted blueberries, fresh lime, basil, and our house zero-proof tequila for a bright, herbaceous, berry-forward margarita with bite.

Dry Hopped Paloma
Citrus and grapefruit layered with a delicate hop bouquet. Crisp, zesty, and wildly refreshing.

Formats, MSRP, and case packs

16 oz bottles
4 cocktails per bottle
MSRP: $18

4 oz bottles
Single serving
MSRP: $6

Case size: 12 bottles per case, mix and match flavors.

Wholesale pricing available upon approval. We support keystone-friendly margins and seasonal features.

Let's Work Together

Apply here and we will approve accounts that align with our brand and geography. Once approved you can order by the case, access our media kit, and schedule a launch tasting. If you prefer to order on Faire, we support that too.